Why Direct Selling?
Posted by: Anna | 04/02/2013 at 11:35 AM
Ambit Energy delivers electricity and/or natural gas in nine states and Washington D.C. But we don’t rely on big, flashy TV commercials or full-page newspaper ads to market ourselves. Instead, we have a large, energetic network of Ambit Independent Consultants that grows our business for us.
Why did we choose direct sales vs. mass marketing? We have our reasons:
- Our story is so unique, it’s best told face-to-face. Ambit isn’t just energy at a great price; it’s an amazing overall value. You can even get your energy for free!
- Because our Customers are invested in the company (getting Free Energy or earning an income), they are incredibly loyal. That saves the company a lot of money when it comes to gathering new Customers.
- We’re not just looking for more Customers; we’re looking for more Consultants – people who want a new income opportunity. This, too, is a story best told in person.
- We’d rather give our marketing dollars to our hard-working Consultants – changing lives in the process – than to a huge, faceless media company.
- We love being part of a big, national family!
So that’s it in an energy nutshell. Our network of nearly 200,000 Consultants and 1,000,000-plus Customers spread the word about Ambit – and reap all the rewards. And we wouldn’t have it any other way.
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